ResourcesBlogs
Article

New ways to shine in-store using traffic insight

by ShopperTrak on 13-11-18

Australians were able to shop Amazon Prime Day for the first time this July. However the web giant’s annual flash sale faced serious competition from Australian online shopping market leader eBay, which launched its own site-wide sales event to compete with its new competitor. Whether or not Australian Prime Day proved a success, it’s clear...

Read More
Article

MAPIC 2018 explores ‘physical in the age of digital’

by ShopperTrak on 31-10-18

Each November the retail property industry gathers in Cannes for MAPIC, the leading international retail real estate event.  This year the giant show will run from 14th to 16th November, with a conference agenda designed to tackle the biggest issue facing retail today: Physical in the age of digital. Nathalie Depetro, Director of MAPIC says...

Read More
Article

Spooky and saintly – what to expect of Halloween and All Saints Day traffic in 2018

by ShopperTrak on 31-10-18

In many European countries, Halloween is now the third biggest retail event of the year behind Christmas and Easter. The growing popularity of this spooky seasonal celebration provides monster opportunities for retailers in many countries. However, in some European countries, All Saints Day has a bigger impact on shopper behaviour. So, which countries tend to...

Read More
Article

Top Five Christmas shopping days in Australia – predictions for 2018

by ShopperTrak on 29-10-18

Santa and his little helpers are preparing for the Christmas peak, but when exactly are shoppers likely to surge into stores in Australia? At ShopperTrak, we’ve analysed historic traffic data points to produce a list of the top five most anticipated Australian Christmas shopping days. These will be the busiest days in stores for the...

Read More
Article

Six reasons why you’re crazy to ignore retail traffic analytics

by ShopperTrak on 28-08-18

Keeping your seat at retail’s top table takes constant reinvention. Rather than lose sales to the web, traditional brick and mortar retailers need to provide memorable experiences and fantastic service levels on the store floor. The best stores are becoming smarter and more streamlined for the consumer, and easier to manage for operations teams and...

Read More
Article

One step beyond: Where can traffic counting take you next?

by ShopperTrak on 28-08-18

To shore up your brick and mortar retailing, reading our new eBook is a must. How to incorporate retail traffic data into your strategy for growth [download] explores the many ways in which traffic counting and analytics can give stores the edge in today’s competitive and fast-evolving market. Labor optimization, store layout, operations planning, and...

Read More
eBook

Traffic Analytics: Powering Australian Physical Stores in the E-tailer Age

by ShopperTrak on 15-08-18

Newly arrived web giants Amazon, Alibaba and JD.com, pose a major competitive threat to physical retail in Australia. How can traffic data solutions help retailers survive, adapt and thrive? In this report we look at where improvements can be made to store performance, based on the insights that can be provided by traffic counting technology and...

Download
Article

Shopping mall tenants see turnover boost from advanced people counting tech

by ShopperTrak on 13-06-18

Today, retailers in well-managed shopping centres have a great new opportunity. Thanks to property owners investing in traffic tracking technology and data analytics solutions to power improvements to their sites, retailers are enjoying the knock-on benefit of rich insights that could help them boost conversions and turnover. ShopperTrak’s new report, Mall traffic data grows success in...

Read More
1 2 3 4 12 13