Store events: That’s Retailtainment!
Soaring temperatures across Europe this summer prompted some intriguing retail plays. K-Supermarket in Finland, for example, invited 100 customers to spend the night at its air-conditioned store in Helsinki to escape the heat. Consumers needing to cool down and get away from the muggy nights were invited to stay overnight at the store, and to...
New ways to shine in-store using traffic insight
Australians were able to shop Amazon Prime Day for the first time this July. However the web giant’s annual flash sale faced serious competition from Australian online shopping market leader eBay, which launched its own site-wide sales event to compete with its new competitor. Whether or not Australian Prime Day proved a success, it’s clear...
MAPIC 2018 explores ‘physical in the age of digital’
Each November the retail property industry gathers in Cannes for MAPIC, the leading international retail real estate event. This year the giant show will run from 14th to 16th November, with a conference agenda designed to tackle the biggest issue facing retail today: Physical in the age of digital. Nathalie Depetro, Director of MAPIC says...
Spooky and saintly – what to expect of Halloween and All Saints Day traffic in 2018
In many European countries, Halloween is now the third biggest retail event of the year behind Christmas and Easter. The growing popularity of this spooky seasonal celebration provides monster opportunities for retailers in many countries. However, in some European countries, All Saints Day has a bigger impact on shopper behaviour. So, which countries tend to...
Top Five Christmas shopping days in Australia – predictions for 2018
Santa and his little helpers are preparing for the Christmas peak, but when exactly are shoppers likely to surge into stores in Australia? At ShopperTrak, we’ve analysed historic traffic data points to produce a list of the top five most anticipated Australian Christmas shopping days. These will be the busiest days in stores for the...
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Traffic Analytics: Powering Australian Physical Stores in the E-tailer Age – Thank You!
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Traffic Analytics: Powering Australian Physical Stores in the E-tailer Age – Thank You!
Thank You for Requesting this Report We will send you an email with your download in just a few minutes.